feratel and Airolo mountain railways cooperate in advertising marketing

feratel Switzerland, the leading international provider of advertising technology and integrated marketing solutions, and mountain railways Airolo will be cooperating in future to market advertising space in the Airolo ski area. The aim of the collaboration is to offer regional and national advertising companies attractive and effective advertising opportunities directly in the ski area. The advertising space in the Airolo ski area will be marketed by feratel Switzerland from the coming 2025/2026 winter season and includes an attractive range of products, including F12P, big posters, station branding and individual special implementations.

Markus Bien, Managing Director of feratel Switzerland: "With this partnership, we are strengthening the marketing approaches in the Airolo ski resort and creating customized advertising solutions that appeal to visitors in a targeted manner. We are also delighted to now be able to offer our advertising customers advertising opportunities in the Italian-speaking region of Switzerland."

Innovative

feratel / sitour stands for decades of expertise combined with the pursuit of long-term (further) development of market-orientated media and technological innovations for mountain regions.

Flexible

feratel / sitour offers individualised and tailor-made communication concepts for the perfect target group approach in the mountains.

International

feratel / sitour is the largest network of companies specialising in (digital) out-of-home advertising and information technologies in ski resorts and mountain sports regions in the Alps.